Daisy Distribution's ski trip promotion last quarter saw a 118% performance against its connections targets and experienced over 200% growth in O2 handset purchase revenues
The promotion rewards winning partners with a luxury ski trip to Kitzbuhel, Austria, 20th-23rd March.
The incentive encouraged Daisy Distribution partners to collect as many 'points' as possible between 21st October 2013 and 24th January 2014.
Points were earned by purchasing any O2 variant device; and processing O2 new, resign and fixed line connections with Daisy Distribution.
At the end of the three months all partner points were consolidated and Daisy Distribution split them into one of three separate leagues, based on the percentage contribution of each league to the overall points total. Each league was then awarded a percentage of the overall incentive places available and the winning partners were drawn at random from each league. There were ten places in total to be won for the trip.
Julien Parven, Marketing Director at Daisy Distribution, said: "The sales figures obtained through the promotion far exceeded our targets and expectations, demonstrating the value in rewarding partners for their continued and ongoing support.
"We are doubly delighted with the results as they complement our recent O2 Distribution Partner of the Year award."