3CX has acquired e-works, the Italy based video conferencing company, enabling the developer of the Windows VoIP PBX 3CX Phone System to deliver integrated, client-free web conferencing based on WebRTC technology.
Having initially licensed e-works' web conferencing technology in October 2013, 3CX has now acquired the company as part of its strategic plan for its video conferencing solution, 3CX WebMeeting.
The acquisition brings together two compatible companies, with both 3CX and e-works being pioneers in the development of software-based communications technology and advocates of open standard solutions.
e-works, founded in 1999, was a first mover in web conferencing and the company will now focus on the development of 3CX WebMeeting, while continuing to provide video conferencing to its existing customers which include BT, Fiat and the Province of Trento.
e-Works will also become the base for 3CX's Italian operations, catering to the growth in demand for 3CX Phone System.
The launch of 3CX WebMeeting which is expected imminently will bring to the market one of the first multiple participant video conferencing solutions utilising WebRTC.
Google's WebRTC technology enables video and voice communications to take place through an open standard Internet browser, meaning that participants will be able to join meetings without the need to download any additional software or plug-ins.
Nick Galea, CEO of 3CX said: "With both companies being pioneers in the field of software-based communications technology, the acquisition of e-works is part of our long term strategic vision to lead through innovation.
"With e-works' technology we will also capitalise on the growth of WebRTC which is set to revolutionise the telecoms industry."
Stefano Spattini, CEO of e-works said: "With our companies' shared commitment to innovation and open standards, we look forward to working together to take the VoIP market by storm."