In a strategic expansion of its cloud offering for channel partners, Westcon-Comstor has signed an agreement to become an authorised Amazon Web Services (AWS) distributor for the UK & Ireland.
The distribution agreement will focus primarily on driving end-user adoption of the AWS portfolio in the SMB and public-sector domains.
It will create growth opportunities for Westcon-Comstor partners by giving them access to the AWS portfolio of cloud products and solutions.
Westcon-Comstor will use its cloud capabilities and provide partners with support designed to accelerate their AWS success.
This includes helping partners to develop their AWS go-to-market strategy, access AWS funding programmes, and build technical expertise through enablement.
In-country sales, pre-sales and marketing teams will complement partner recruitment and enablement strategies and data-driven demand generation programmes.
Harnessing the expertise of Rebura - following its acquisition earlier this year - partners will be able to provide AWS services to their customers, spanning migrations, modernisations and managed services.
David Grant, CEO at Westcon-Comstor, said: “We’ve built a comprehensive AWS framework, providing partners with the expertise and support needed to accelerate their cloud business growth and ensure success in the AWS ecosystem.”
The agreement will cover the entire European Economic Area (EEA) plus Switzerland.