BT has embarked on a global campaign and introduced new offers designed to encourage large organisations to use technology more creatively. An initiative that also recognises the key role go CIOs played in setting the digital agenda.
BT Global Services will engage with leading global companies and government organisations around the world to offer innovations addressing four key customer requirements: delivering a great performance, realising possibilities in the cloud, working in harmony and performing anywhere.
BT says global organisations need to manage a mix of different network technologies combined with applications performance management and security services, and that the optimal architecture for handling that complexity is the 'intelligent hybrid network'.
BT is launching a range of offers focused on its IP Connect service, bringing coherence to hybrid networks and addressing issues such as availability, performance, economics and security.
The first offers launched today include application-aware network performance monitoring as standard for larger global network contracts and trials for 100 Mbps internet access as part of IP Connect Global for enterprise customers.
To realise possibilities in the cloud, customers require improved performance and availability of multiple cloud-based applications.
They connect to different cloud providers and at the same time data in the cloud has to remain secure at all times. To help CIOs orchestrate their cloud resources, BT has just launched ExpressRoute with IP Connect, allowing customers to bypass the public internet when connecting to the Microsoft Azure cloud.
BT is also launching today a special trial offer for its Cloud Compute customers with connectivity to the BT cloud via its IP Connect Global network.
And reinforcing its collaboration portfolio, BT is launching a number of offers that bring the latest unified communications services to its customers.
Nor is that all, BT is also launching a new solution connecting employees' devices to the corporate network securely, and delivering the benefits of mobile working with minimal capital outlay and a flexible pricing model.
BT is also proposing special offers, including trials and special discounts, for mobile device management and mobile application management. Additional services and offers aimed at helping customers perform anywhere will be launched throughout the campaign.
Luis Alvarez, chief executive BT Global Services, said: "Harnessing the possibilities in today's world takes creativity and innovation. Today's connected world offers unlimited possibilities to our customers to make creative connections leading to real business outcomes.
"Exploiting the potential of our portfolio and leveraging our BT Advise team of professional services specialists, we are committed to enable our customers to orchestrate intelligent hybrid networks with a high level of security, while maximising the performance, flexibility and control offered by the cloud.
"Our offers also cover services that provide great collaboration experiences as well as graceful, seamless mobility. All our efforts this year are designed to help our customers become masters at the art of connecting."