Household names in the comms channel played a key role at the Twin Town Challenge 2016, helping to raise over £250,000 for charity SpecialEffect.
The event is organised by STL Communications and was backed by main sponsors Gamma and Oak with additional support from Pragma Distribution, Union Street, Virtual1, Fidelity, Entanet and Samsung.
One hundred cars costing less than £500 departed from Blenheim Palace on Friday 27th May and headed for Silverstone before crossing to France and heading for Le Touquet, Witney's twin town.
The event included laps around the Silverstone and Abbeville circuits, a street party in Le Touquet plus 'fun and games'.
The Twin Town Challenge is the brainchild of STL Communications MD Brendon Cross and is organised by a team of volunteers who act as marshals, fundraisers, minibus drivers, mechanics, scorers, and generally manage the 500 people taking part in the event.
Cross said: "When we were planning Twin Town 16 we thought a target of £250,000 was quite ambitious, but with the amazing support of the Twin Town community, the teams and everyone involved with the event, we have not only reached this figure, but are likely to smash it."
The money will be used by Charlbury-based SpecialEffect to help more young people with disabilities to play computer games.
Dr Mick Donegan, founder and CEO of SpecialEffect, stated: "The success of the Twin Town Challenge 2016 has left the SpecialEffect team stunned and humbled, not only by the remarkable funds raised but also from the feel-good factor generated by volunteers, sponsors and participants during a weekend that none of us will ever forget."
Joe Manning, Business Development Executive at Gamma, added: "The Gamma team had a great time driving our £395 car dressed as Mexican banditos. SpecialEffect is one of the charities that benefits from our Gamma Ball Rally, so we were proud to sponsor the Twin Town Challenge."