NFON has appointed Alexander Wettjen as Vice President Group Sales of NFON AG, to enhance partner-centricity of the company’s forward strategy and continue with greater market growth.
Wettjen will be responsible for all sales activities, including field marketing, with effect from 1st December 2024 and will report to Patrik Heider, Chief Executive Officer of NFON.
“Joint growth within the partner landscape is of paramount importance to NFON,” said Heider.
“We will position our strong value proposition and offer our partners significantly more presence. Alexander will ensure NFON's partner-centricity and expand it in a resilient manner.”
Partner needs will take centre stage, with the new appointment contributing to this focus.
To achieve this, collaboration between partners and NFON will become more efficient and targeted, with clear communication channels for reliable and sustainable partner support.
Wettjen commented: “Stable services and focussed product development go hand in hand with the best partner support. Partner Centricity is the driving force for innovation now and in the future, and the guiding principle for harmonious and cooperative collaboration.”
The aim is to strengthen new customer business, existing customer management and upselling, with partner satisfaction and feedback being crucial to promote growth.
Jennifer Fritsch will also take on the role of Head of Sales Germany and is now responsible for sales in Germany.
“I will help to align the interests of our partners with the strategic potential of NFON and ensuring that the ‘voice of our partners’ is heard in the organisation," she concluded.