The comms industry has barely scratched the surface of what's possible with UC, according to Mitel's President and CEO Richard McBee, who believes that a big push towards simplicity and partner innovation will be key to unlocking UC's full potential.
"Transformational technologies like cloud communications are changing the game and streamlining how we connect, collaborate and help our customers drive success, but as an industry we are still at the starting line of what UC has to offer," he said.
"The challenge is to replace the technical complexity with a simple, seamless and universal user experience. The industry will have to come together in new and unanticipated ways to make that happen."
McBee made his comments ahead of ITEXPO in Miami (January 27th-30th) where he will deliver a keynote address.