Timico is preparing for its second year as sponsor of National Hunt's Timico Cheltenham Gold Cup and as a new national sponsor of Point-to-Point amateur horse.
The IT company became the official sponsor of the Cheltenham Gold Cup at the end of 2015 in a four-year deal which awarded Timico preferred supplier status to The Jockey Club's portfolio of 15 racecourses.
Following a successful first Cheltenham Gold Cup last year, Timico decided to invest in grass roots racing.
Its Timico Mixed Open Series which began in January will culminate in a new Timico Mixed Open Gold Cup Final to be held at the Hunter Chase evening at Cheltenham Racecourse, the Home of Jump Racing, on Friday 5th May.
Tim Radford, Non-Executive Director at Timico, said: "Having sponsored some of our local Point-to-Points we were keen to take this commitment further, effectively creating a Gold Cup final for the amateur division.
"For Timico, being involved in racing sponsorship is a win-win. It gives us the opportunity to promote our brand to a national and international audience, and offer our colleagues, clients and suppliers the chance to be part of a hugely exciting sport.
"We wanted to offer a series that could act as a launch pad for top Point-to-Point horses that might progress into a career in professional racing. We see investment in grass roots racing as a positive step to support the sport and the owners, trainers and jockeys involved within it."
most popular industry news
"I believe that everyone can do more and be greater than they think possible. For me, the measure of that is the transformation that can happen for our customers and in the careers of our staff."
Brett Raynes, CEO, Cloud Direct
Most read green news