Distributor Tech Data has established a new Ransomware Practice Builder operation in Europe.
The Practice Builder trains partners on ransomware solutions and services from multiple vendors and offers sales support, including organising awareness days and being active on social media channels.
The Ransomware Practice Builder initiative also offers a package of partner and end user-facing assets, including conversation guides, PPT presentations and email blasts, as well as a partner-facing landing page, social media and video content.
Simon England, senior vice president, Next Generation Technologies and Specialised Solutions, Europe, at Tech Data says: "Our Practice Builder methodologies, like the one launched in December on GDPR and this one for ransomware, are designed and regularly reviewed to help partners and their customers better manage current threats and changes in the market.
"By building these packages which include IP, tools and assets, we help partners take them to market and benefit from a faster ROI."