German IP phone company Snom Technology has hired Armin Liedtke as Head of Global Sales with a remit to meet bold targets within a new global strategy following the takeover by VTech.
He brings more than 25 years sales experience in the voice market, most recently as Polycom's Sales Director Voice, Central Europe. He also spent 13 years at Cisco in a number of key roles.
"Not only does Armin bring his voice expertise, industry knowledge, contacts and experience to Snom, but also the drive to meet Snom's high expectations for swift growth in this competitive technology segment," said Gernot Sagl, Snom's CEO.
"Snom is now putting the final pieces into place for what will be a major drive to capture a much bigger slice of market share."
Liedtke added: "With all of the advantages the recent takeover by VTech offers, the expectations are high and this is a great opportunity for me."