Instagram post saves Comms Supply from liquidation CEO Matt Newing has answered a plea for help posted on Instagram by Comms Supply MD Karl Alderton who called for a buyer to rescue his firm from liquidation and save the jobs of all staff. Newing said: "Karl approached me as one entrepreneur to another via Instagram to ask for help.

"I recognised his passion for the sector and empathised with his challenge of trying to maintain sales growth while being distracted by the requirements of being an MD and the wider work-load that brings.

"In buying Comms Supply, the trading name of Comms Consulting, we are giving Karl the opportunity to grow his business with the support of our wider team.

"He's created a reputation for working with the IT channel to deliver connectivity and telecoms alongside wider IT solutions.

"We are continually looking to improve our IT services and I know Karl and his team will bring fresh ideas and energy to what we are doing."

Newing confirmed that Comms Supply will operate under the brand and continue to serve its customers with the same services by the same people. has acquired 13 businesses since 2008 and has a £20m war chest to invest in firms with complementary niche technologies.