A 'trip to Iceland' Samsung incentive offered by Daisy Distribution resulted in an uplift of 7.5% in sales volumes, while sales of the target £250 premium device range grew by 69% in the incentive period.
The scheme ran from August 2016 until the end of January this year and focused on the purchased volumes of premium Samsung devices.
The top nine purchasing partners from the three league tables won a three-day trip to Iceland which included a Jeep tour and snowmobiling.
Julien Parven, Marketing Director at Daisy Distribution, stated: "It is important that we not only teach and nurture our partners to succeed, but that we reward them for their hard work. This trip was the perfect way for us to do this after a fantastic five months of business on Samsung devices.
"From a Samsung perspective, it is also a great opportunity for the vendor to experience life within the independent partner channel and the challenges and opportunities that brings."
Plans are underway for initiatives to promote the A Series devices following their relaunch in Q1 2017 with successful partners in line to win Samsung display kits for their offices.
There are also plans for an incentive on the Galaxy S8 which is due for B2B market launch at the end of April.