According to Unify’s VP for Global Marketing Michelle Jones the ultimate test of any marketing strategy is whether it gives partners a target to aim at and an opportunity to win.
Many sales experts have become centres of entrenchment with no capacity to truly sell the dream UC solutions in their hands, argues Sales Director Iain Sinnott.
Staggering under the potential threat of security crises and compliance failures, SMEs are turning to their tech providers who they hold accountable for protection.
Dalycom is a bastion of customer service – to be anything else is folly, according to MD Amanda Daly who also ensures the firm is an authoritative voice of the industry.
Following strategic investment in a refreshed channel proposition resurgent KCOM is giving partners the flexibility and agility they need to underpin and support their value added services.
Going private is not the only planned outcome of Mitel’s $2 billion sale to Searchlight in April.
Exclusive Group CEO Olivier Breittmayer put to bed any idea of a merger when he sealed a major investment transaction with new owner Permira.
The acquisition of Polycom by Plantronics is an apotheosis, a time for Plantronics to assert pre-eminence on the global stage.
Sections of the comms sector continue to reduce VoIP security threat levels to ‘moderate’ and sit on their hands in the face of belligerent cyber attacks.
It is not beyond the bounds of all resellers to secure a share of the IoT market, argues Anton le Saux, Zest4’s Head of IoT, who says it’s not only doable but straightforward.
Vapour Cloud CEO Tim Mercer’s decision to go it alone shows us a man with the courage of his convictions no matter the risk.
Simwood Managing Director Simon Woodhead continues to expose the industry’s ‘dirtiest secret’ ...
Pace Telecom CEO Jamie Hughes has embarked on another expansion period with acquisitions and channel development dominant aspects of his growth strategy.
Just Telecomms CEO Richard Powell’s grand project shows the depth of his conviction in a mobile-first future and strong belief in the power of the channel model to deliver it.
For Emma de Sousa, Senior VP of Insight, leadership is a vocation, a calling to build teams whose members live and breathe the core cultural values that she helps to instil.
Russell Horton’s obsession with business growth continues unabated as he releases the great potential that lies within FluidOne – and his CEO appointment in April means the game is on.
With its strategic roadmap and rebrand now cemented, Glide Business has the backing to expand its partner base as a national supplier of alternative connectivity services.
Excalibur Communications CEO Peter Boucher has promised to ‘expand and strengthen the company’ following the MBO he led in May. Here’s how...
A growing bevy of cyber crime threats show that the old vendor-led model of selling security has collapsed.
The key message about the rise of AI is that its lead role in the contact centre space is inevitable and truly revolutionary, according to Avaya’s Solutions Marketing Director Natalie Keightley.