Sangoma has added a CPaaS offering and wholesale channel model to its existing go-to-market with the acquisition of US business VoIP Innovation, a SIP trunking wholesaler to resellers, service providers, MSPs and call centre customers across North America.
“We continue to look for prudent ways to grow our product portfolio, customer base, distribution network, overall sales, recurring revenue and EBITDA,” said Bill Wignall, President and CEO of Sangoma.
“This acquisition is strategic to Sangoma for all of those reasons, and with about 90% of VoIP Innovation's revenue being recurring, it should increase Sangoma’s proforma recurring and services revenue to approximately 45% of total sales."
The acquisition is Sangoma’s eighth in as any years years and provides the combined company with several strategic upsides including increased scale, a recurring revenue contribution that continues to grow, a new product category in CPaaS, 'robust' EBITDA margins, and an excellent new sales channel.