Lonap Chairman Trefor Davies (pictured) will use M2M technology to raise awareness of Cancer Research during a charity walk from St Bees in Cumbria to Robin Hood's Bay.
A tracking device supplied by Pangea will inform Davies' followers about his location and the environmental conditions.
"I wanted to make the journey a highly interactive multimedia experience by allowing followers to track my progress in real-time," said Davies.
"It's great to work with a company that is willing to get involved and use their technology to raise awareness for causes like this."
Pangea MD Dan Cunliffe added: "In an increasingly connected world, Pangea believes that IoT and M2M can do more than just connect devices, appliances or vehicles.
"For Pangea, #ConnectingTrefor is about connecting people with a great cause. This is the first of our many corporate social responsibility initiatives."
Davies will be walking from 1st May to 12th May in memory of his mother and his wife's father, and welcomes anyone who wants to join him along the way.