Marketing
Marketing – a profession not a pastime: By Mark Saunders, Group Marketing Director, 9 Group
The power of marketing is often misunderstood or not taken seriously, especially in a smaller business, where resourcePragma launches video case studies
Video case studies on the benefits of UC both reflect growing demand for end user visual marketing material and more effectively showcase resellers and their propositions, according to the video'sChiming with the times
Audio Productions UK Director Andrew Jones is right to trumpet the services his company offers ICT resellers.Digital marketing trends prompt Cisco programme overhaul
An overhaul of Cisco's channel marketing programme is reflective of the 'critical' role of digital in shaping customer buying and brand experiences, according to the vendor.Direct Mail Renaissance: By Mark Saunders, Group Marketing Director, 9 Group
Marketers can seldom universally agree about anything worthwhile.Alert raised over shoddy marketing
It is accepted as fact nowadays that ICT buyers are more likely to conduct online research to assess their options prior