South west full fibre infrastructure provider and ISP Truespeed has signalled plans to set up a wholesale operation with the appointment of Henry West as Commercial Director.
He is tasked with evolving the direct business sales strategy and developing plans for a channel offering that will see the firm appoint IT resellers and other service providers.
West joins Truespeed from fibre network aggregator FluidOne where he spent 18 months as Director of Channel Sales. Prior to that he spent 12 years at communications and IT services provider KCOM, most recently as Head of Channel Sales.
“Having grown up in Somerset and spent most of my working life based in the south west I am passionate about helping local businesses to thrive," he said.
"I have been following Truespeed’s growth with interest and share its community-first ethos.
"My immediate task will be to review and expand the firm’s business portfolio so that we can offer businesses and IT resellers of all shapes and sizes the right digital springboard, both during these challenging times and in the future.
"This will help bring businesses into the digital fast lane, with a level of connectivity that's able to support VoIP and a range of cloud-based applications."
CEO Evan Wienburg added: “As a local Somerset man with a track record in this industry Henry is the ideal candidate to supercharge our business offerings.
"Plus, his experience in building and growing indirect channels will help us to lay the foundations for our future wholesale play.”