During the past three decades Britannic Technologies has followed a policy of not standing still and has evolved into an IP communications, systems integration and managed services specialist. Managing Director Richard Dendle explains how a long-term strategy has translated into continual growth and long lasting customer relationships.
Britannic Technologies now employs more than 70 staff and has witnessed ten per cent growth in its last financial year and is ahead of this year's target. Founded on a philosophy of attaining high levels of technical excellence, innovation, predictable delivery and customer service, the company has built a mature customer base which grows in size by the month. "Our customer partnerships are in the main long ones, some of which are in excess of 25 years," said Dendle. "We directly support over 800 organisations across the depth and breadth of the UK and many countries worldwide, across the public and private sector affording us a wealth of experience and best practice."
The secret to this success is to work in partnership with customers, ensuring that technology and services accurately support business requirements, customer expectations, and enable future business strategy and vision. "We focus on the medium to long-term, but recognise the need to deliver good value for money, especially in today's economic climate," added Dendle.
"This approach helps our customers to profit from integrated communication technology, supported by personalised and intelligent customer care and a clear and achievable roadmap for the future. We focus on helping customers to maximise efficiency, productivity, service experience, support new ways of working, enhance management visibility and control, support business continuity and demonstrate a clear return on investment. Importantly, we work with customers to free up their time to focus on innovation and take their business forward instead of worrying about keeping the lights on."
According to Dendle, Britannic is technology-aware and knows how best to use it. "I have always been interested in technology," he said. "In the 1980s I had an opportunity to go to the most technically advanced country at that time from a telecoms perspective, Saudi Arabia. A lack of infrastructure in the 1970s plus a great deal of buying power was a recipe for the best to be made available. I gained tremendous experience in all aspects of not only technology but every aspect of management in the four years I was there. On returning to the UK, BT liberalisation was taking place and I saw the market as an investment opportunity."
Britannic has, not surprisingly, gained a firm foothold in the fast evolving telecoms marketplace by partnering with household name manufacturers, software and infrastructure providers. "Our operation is complemented by a blend of cloud applications, services and middleware applications that enable us to provide our customers with tailor made solutions to meet their specific business requirements with appropriate and agile roadmaps for the future," added Dendle. "We invest the time in truly getting to know our customers so that we may give intelligent and considered advice."
The move into the cloud is a natural progression for the company, noted Dendle. "It is cost-effective and offers a great deal more resilience for business continuity," he added. "We see exponential growth in private cloud for the medium sized enterprises, a core focus of Britannic's, as well as public cloud for the smaller enterprises. We have presence in three data centres offering private and public cloud hosted services. Integration has always been and remains key. We are well positioned to provide this using our technologies which include netCONNECT and our netX SIP trunking business continuity for voice platform.
"We have an ongoing technology and development process that adds services to our platform. This year we have delivered netPCI - PCI DSS compliance - onto our netX SIP trunking platform. There are more modules planned for delivery this financial year. These will enhance the options and services we provide to our existing customers and those that join us. We have also added Lync as a private cloud offering as well as a hosted Wi-Fi cloud-based service."•