Mobile phones and accessories distributor 20:20 Mobile has entered into a UK exclusive distribution agreement with Bullitt Group for Cat branded mobile phones.
Bullitt Group is the worldwide licensee and manufacturer of rugged Cat branded mobile devices and the agreement will see 20:20 Mobile become the exclusive UK distribution partner for all sales channels. The agreement builds on 20:20 Mobile's existing exclusive distribution agreements with Bullitt Group in Germany and the Nordics.
James Browning, UK Managing Director of 20:20 Mobile, said: "The Cat phone brand is an exciting proposition and a perfect fit for our B2C and B2B routes to market."
Andrew Peat, Purchasing and Marketing Director of 20:20 Mobile, added: "There continues to be a demand for rugged mobile devices but the market has until now been underserved by product. The Cat phone proposition is not only fit for purpose but also as a brand appeals to our retail and business channels."
Richard Wharton, CEO Bullitt Mobile, said: "Extending this relationship wasn't a difficult decision for us. 20:20 fully recognise the opportunity and value of the Cat brand in the rapidly expanding rugged niche and have more than demonstrated the commitment to support us in our objective of making Cat the number one rugged phone brand by 2015."