Consumer adoption of network connected technology is on the rise, with 69% of US consumers planning to buy an in-home device in the next five years, according to the Accenture 2014 State of the Internet of Things Study.
By the end of next year, a total of about 13% of consumers will own an in-home IoT device such as a thermostat or in-home security camera. Currently, only about 4% of those surveyed own such a device.
Adoption of wearable IoT technology such as smart watches and fitness devices is also expected to gradually increase, with nearly half of consumers already owning or planning to purchase a device in this category in the next five years.
The study was conducted in the US by Acquity Group, a digital marketing agency, now part of Accenture Interactive.