Barriers that stunt a reseller's ability to sell and support UC solutions have been broken down by a series of new partner models rolled out by Zest4, claims the firm. "While the channel is acutely aware of the need to sell UC solutions there is a bridge to cross in terms of knowledge, skills and support to make this a reality," stated Adam Cathcart, Sales Director.
"Zest4 has built a programme to bridge this gap, offering a choice of models that enable partners to do business on a per product basis and structure their UC portfolio."
Cathcart also noted that the new programmes encompass different skill sets, meaning that partners may be fully accredited or may have just sold one or two products.
Using the Introducer model Zest4 manages the sale, but for partners who want to UC-enable their sales teams Zest4 takes them through an academy and education programme leading to full accreditation. Partners can also join the programme as an accredited partner based on their capability.
Cathcart added: "The Zest4 Partner Programme has been born out of a true understanding of partner needs and a desire to support partners in making the journey into becoming UC solutions specialists."