With such a wide range of solutions, and engagement just a click or two away, the managed services industry faces a challenge in how it chooses which products and which other partners to work with, according to IT Europs.
"In recent months we have seen many initiatives from distribution, vendors and managed services players to help build a co-operative approach to solving customer business issues, but it is not easy," says John Garratt, director of the Managed Services & Hosting Summit to be held in London on 20th September.
"The managed services market is in a very healthy state, but needs to evolve further to meet the challenges posed by rising customer demand for digital transformation."
The scale of the challenge and the opportunities it creates will be the focus of the first keynote to be announced for the event: Mark Paine - Research Director at Gartner will present on 'Do You Have What It Takes To Sell Digital Business Solutions?'.
Most digital business solutions, especially IoT, comprise products and services from a number of sources. No one provider can do it all, he says. "So how do you choose the right partners and how do you shape your go-to-market strategy? This presentation will explain why a co-ordinated approach is so important in digital business and how to go about it," he says.
The demand for IT provision as a managed service continues to rise. The pace of change of technological advance also continues to accelerate and with over two-thirds of enterprise customers planning to review and change their IT sourcing in the next two years, competition amongst Managed Service Providers (MSPs) looks set to be severe.
With more vendors now entering the sector this year's Managed Services & Hosting Summit is attracting record levels of both delegates and sponsors. Leading industry names already signed as sponsors include: SolarWinds MSP, Highlight, Mimecast, Datto, Kaspersky, ConnectWise, Kingston Technology, Autotask ESET, DataCore Software, Cisco, WatchGuard, Continuum, Deltek, RapidFireTools, Altaro, APC by Schneider Electric and Kaseya.
For many in the audience, the interest will be in learning how other MSPs successfully built their sales and business models and the agenda will feature several presentations from MSPs themselves on how they have grown their business and partnered to deliver new technologies or extend coverage and support.
The Managed Services and Hosting Summit-UK 2017 will take place at 155 Bishopsgate, London, on 20 September 2017 and is organised by IT Europa and Angel Business Communications.