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Cirrus and its partners will be testing how far they can cycle for the duration of this year's two-day CC Expo event in aid of charity.
"We like to do things differently at Cirrus," commented Jason Roos, CEO of Cirrus. "CC Expo is the perfect opportunity to raise awareness of Silver Line charity which is close to our hearts, and get the contact centre industry behind this very worthy cause."
Silver Line, founded by Esther Rantzen CBE, provides a free helpline for older people across the UK, open every day and night of the year to give information, advice and friendship to those who need it.
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