With the creative industries being the second biggest sector in the UK, generating £70k per minute and 144k jobs per year, Dorset's universities, colleges, businesses and agencies are uniting to host a free conference at Bournemouth's Pavilion on digital careers and opportunities for young people of the county.
On the 7th October 2014, 'Digital Day Bournemouth' will feature a host of acclaimed speakers including Dorset Business Entrepreneur Matt Hawkins of C4L.
Run as part of the national BIMA Digital Day activity which aims to raise awareness of digital careers amongst young people through face-to-face meetings with professionals in the industry as well as capture future digital ideas through competitions.
As the creative and digital industries are growing, increased demand is appearing for people with the technical skills required.
Dorset and neighbouring schools are being invited to bring groups of students, and the event is also open to individuals outside the education system seeking direction into the creative industries.
Andrew Henning, CEO of RedWeb and Chief organiser of Digital Day, said: "We're delighted by the generosity and high profile speakers we have been able to attract. Everyone in the industry is aware of the need for more skills and talent, and this event is a way to try and raise awareness to an age group still to make their career choices."
Simon Mewett, CEO of C4L based in Westbourne, added: "Supporting Digital Day Bournemouth is another community initiative C4L is proud to be a part of, the impact this will have on the local community in regards to giving young people inside and outside of education some direction is fantastic.
"As a successful IT infrastructure company there is a sense of corporate social responsibility to ensure the doors of career into a company like C4L are clear and remain open."